![]() What clear benefits or awesome rewards will they get from following you? Three simple questions fuel this sentence: We call this a “Big Purpose Statement” and it goes like this: Taking the time upfront to get specific in three key areas is well worth the time and investment. Be clear about who your community is designed to serve and what rewards people will get when they join and contribute. When the purpose behind your virtual community is too general, it gets a lot harder for someone to see that what you’re creating is for them. And one thing separates the ones that are successful from those that never get off the ground:Ī clear, specific purpose or motivation for people to come together around a topic that matters to them. We’ve had a front row seat to the creation and growth of literally hundreds of thousands of successful virtual communities over the past decade. Step 1: Define the purpose of your community If you want more support in building your virtual community, come join OUR Mighty Community for free and meet other new and established community owners! We’d love to meet you. In this article, we’ll organize how to create a virtual community into six easy steps. ![]() All it takes is starting with the right goals and expectations, a bit of planning and focus upfront before you dive in, and embracing one of the new software platforms expressly designed to make launching a virtual community super easy. Understanding how to build a virtual community has never been more important and it’s also gotten much easier. ![]() Let me say this upfront: It’s just not true. There’s a myth out there that what it takes to create a virtual community is hard work, a grind, or nearly impossible if you are starting from scratch. ![]()
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